Blauer meets Bruce Weber

For the Fall/Winter 2025–26 season, BLAUER signs its first collaboration with the legendary photographer Bruce Weber, creating a campaign that is as intense as it is authentic and meaningful. Shot in an urban-metropolitan Miami, the campaign takes the form of a visual set in which the brand’s identity meets Weber’s poetic vision. The central leitmotif is the family, explored in its infinite nuances: bonds, affections, deep connections.